LIV Golf tournaments feature 54-hole events with shotgun starts, meaning all players begin their rounds simultaneously from different holes. The league also incorporates a unique team competition, with 12 teams led by top players, competing alongside the individual format. The tour has attracted high-profile golfers such as Phil Mickelson, Dustin Johnson, Bryson DeChambeau, Brooks Koepka, and Cameron Smith, offering a fresh approach to the sport.
With its innovative format, team-oriented structure, and impact on professional golf, LIV Golf continues to challenge conventions and shape the evolution of the game.
The LIV Golf 24-25 season creative showcases everything creative and design. From digital, print, on-site, merch and marketing, I assisted on all design touchpoints for the creative studio team.
CREATIVE DIRECTOR: Will Newell
HEAD OF DESIGN: Jim Nicholas
DESIGNERS: Tara Slattery, James Rich, Philip Price De Pasquale, and Dylan Shrier
PHOTOGRAPHY: Montana Pritchard, Emily Burke, and Hailey Garrett
CREATIVE OPERATIONS: Emma Newmark